Essentials
$29
/ month
$348 yearly
Ideal for younger pets and budget-focused preventive care.
- 2 wellness exams
- Core vaccines
- 10% in-clinic discount
Three proven archetypes
Start with a simple lineup that covers most patient needs.
Preventive Plus
$59
/ month
$708 yearly
Best for families wanting stronger routine and diagnostic coverage.
- 3 wellness exams
- Annual diagnostics panel
- Dental cleaning credit
Total Care
$99
/ month
$1,188 yearly
Built for senior pets and high-utilization households needing continuity.
- Unlimited follow-up exams
- Expanded diagnostics
- 15% procedures discount
Reminder
You can build your own plans from scratch, or get a jump start with one of our templates and tailor it to your clinic.
Side-by-side comparison
Show what changes from one tier to the next.
Wellness exams
Essentials2 / year
Preventive Plus3 / year
Total CareUnlimited follow-up
Core vaccines
EssentialsIncluded
Preventive PlusIncluded
Total CareIncluded
Diagnostics
EssentialsAdd-on pricing
Preventive PlusAnnual panel
Total CareExpanded panels
Dental
EssentialsNot included
Preventive PlusCleaning credit
Total CareCleaning + x-ray credit
Service discount
Essentials10%
Preventive Plus12%
Total Care15%
Priority booking
EssentialsStandard
Preventive PlusPriority
Total CarePriority + urgent holds
Telehealth check-ins
Essentials1 / quarter
Preventive Plus1 / month
Total CareUnlimited
Estimated annual savings
Essentials$180
Preventive Plus$420
Total Care$820
Recommended by patient profile
Help teams pick the right plan faster.
Use Case
New puppy or kitten household
Keeps first-year preventive care predictable while reducing upfront visit friction.
Recommend: Essentials
Use Case
Multi-pet family
Balances recurring affordability with stronger diagnostics and routine coverage.
Recommend: Preventive Plus
Use Case
Senior or chronic-care patient
Supports frequent follow-up visits and expanded care needs with better continuity.
Recommend: Total Care
Value math example
Make savings and coverage transparent from day one.
Example household: two preventive visits, annual diagnostics, and one dental event. Show owners what they would pay as they go versus membership pricing.
Without membership
$1,620 / year
With Preventive Plus
$1,200 / year
Estimated savings
$420 / year
Ready to launch your own lineup?
Build plan examples your team can sell with confidence.
We help practices design practical plan tiers, set pricing guardrails, and roll out scripts so enrollment conversations stay clear and consistent.
- Launch templates tailored to your clinic mix and care model.
- Staff scripts for in-room recommendations and front desk enrollment.
- Pricing guardrails to protect margin and patient adoption.
- Performance checkpoints to iterate plans after launch.